The brief
Build the website, improve the social media presence, create banners and connect the work with social media marketing. The focus was not a single isolated design, but the way customers encountered Baker’s Mart online.
Selected work / eCommerce
Baker’s Mart.
About the project
A better digital
recipe for growth.
From the storefront to the social feed, we helped Baker’s Mart turn its digital presence into one connected experience.
Baker’s Mart supplies baking ingredients, tools, decorations and packaging in the UAE. HumanBots built its website, refreshed its social media, designed banners and delivered social media marketing to support sales.
The result
+90%
Increase in sales.
A stronger website, refreshed social presence and coordinated creative supported a sales increase of 90%, as reported by HumanBots.
Reported project outcome. No measurement period or independently audited figures have been supplied.
Challenge & approach
Make every touchpoint
work together.
Our response
Bring the store, social content and campaign visuals into the same conversation. Keep the baking products central, give each channel a clear role, and connect the marketing with the business’s sales goals.
The work
Four connected parts.
Website development, social media refresh, banner design and social media marketing brought together for one retail business.
The website
An online storefront for Baker’s Mart’s baking ingredients, tools and supplies.
The social refresh
A refreshed social media presence built around the brand and its products.
The creative
Banners and product-led visuals for the website and social channels.
The marketing
Social media marketing supporting product discovery and sales.
Website development
The store, on every screen.
A product-led digital storefront for customers browsing baking supplies. The showcase pairs desktop and mobile views of the client’s website.
Social media & banners
Products worth stopping for.
We refreshed the social presence, created banners and ran social media marketing. Product-led creative gives the store and its social channels a consistent visual story.
One connected presence
Good products.
A stronger digital shelf.
A website to shop. Creative to catch the eye. Marketing to connect the two.
Have a retail business that needs its website and marketing working together? Let’s talk about the right starting point.
Project timeline
From first conversation
to a connected presence.
Suggested project sequence. Actual dates and phase durations have not been provided.
- PHASE /01
Discover
Define the audience, priorities and role of each channel.
- PHASE /02
Build
Shape the website and customer journey around the offer.
- PHASE /03
Connect
Bring brand presentation and relevant creative together.
- PHASE /04
Launch & refine
Align marketing with the website and review the next steps.
Client testimonial
A client perspective.
Draft wording · Awaiting client approval
“A connected website, social presence and marketing story was the right direction for our baking business.”
Illustrative draft for Baker’s Mart; not an actual client quote or approved endorsement.
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